What it is: A 16-hour wear, full-coverage foundation with a natural, multidimensional matte finish that’s comfortable, breathable and weightless. Who it’s for: Ideal for those with normal to oily skin types. Why it’s different: Created through a high-speed cold fusion process, this ultrafine, silky emulsion features a potent combination of wear-extending ingredients, oil-control actives and true-to-skin pigments. Incredibly smooth and blendable, it glides on with a second-skin feel and natural, multidimensional matte coverage. Tried and tested in extreme heat and humidity, this 16-hour formula is waterproof and sweat-and-humidity resistant. The treated skin-true pigments suspended in an emollient gel base float on skin, reflecting light to enhance skin’s natural contours and dimension. It instantly conceals redness, discoloration and pores with full, natural coverage. Research results: In a four-week consumer study with 101 participants:- 93% felt it immediately minimized the look of pores- 92% said their skin looked more even-toned throughout the day- 96% said it immediately left their skin looking shine-free- 84% felt it left their skin feeling hydrated- 91% said their skin looked fresh throughout the day- 81% said the foundation stood up to all their activities. How to use: Apply to clean, moisturized skin with a sponge or the brush of your choice (such as a foundation or full-coverage face brush). Style Name: Bobbi Brown Skin Long-Wear Weightless Foundation Spf 15. Style Number: 5540673. Available in stores.